Rural development involves improving the quality of life and economic well-being of people living in rural areas, often relatively isolated and sparsely populated. The development of rural areas has traditionally centered on the exploitation of land-intensive natural resources such as agriculture and forestry. Rural areas, however, have changed due to changes in global production networks and urbanization. Tourism, niche manufacturers, and recreation have recently replaced resource extraction and agriculture as dominant economic drivers.
The need for rural communities to view development from a broader perspective has led to a greater focus on a broad range of development goals rather than merely encouraging agricultural or resource-based businesses. In order to develop rural areas, education, entrepreneurship, physical infrastructure, and social infrastructure are crucial.
Rural development is also characterized by its emphasis on locally sourced economic strategies. In contrast to urban areas, which have many similarities, rural areas are highly distinct. Therefore, there are many different rural development approaches around the world. "Rural development" is a very broad concept. It focuses on actions for the economic development of areas outside the mainstream urban economy.
Good, sustainable, and community-oriented rural solutions require a local lens. This is why ASBB consulting is proud to call ourselves the rural experts! We live and breathe rural values through our lived experience, our client approach, and being versed in the rural industries to make the most effective change!